Just because the lights go off in the property management office doesn’t mean that on-site apartment marketing should go dark. Websites and social media chatter keep promotional fires burning into the night online, but landscape lighting continues to market the physical property long after the sun goes down.
Properly installed and maintained outdoor landscape lighting adds to the property’s curb appeal in the evening when many potential renters could be window shopping. Highlighting the monument sign out front or up-lighting a majestic tree or structure creates an atmosphere of elegance while offering a feeling of comfort and security.
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